General and Executive Directors of companies affiliated with the Russian Chamber of Commerce and Industry (RCCI).
Solution
Worked in complex B2B sales, managing long sales cycles that included multiple touchpoints: cold emails and calls, product presentations, and negotiations with decision-makers.
Built trust with company executives through expert positioning, preparation of analytical materials, and personalized proposals.
Developed a proprietary cold outreach approach, combining email campaigns, calls, and follow-up materials, which increased conversion from initial contact to meetings.
Contributed to refining scripts and sales manuals for the department, forming the basis for onboarding and training new team members.
Results
Consistently ranked among the top 3 sales managers over a 6-month period.
Acquired 35 new clients for annual contracts in just six months.
Promoted to Senior Manager with expanded responsibilities, including training and mentoring new employees and developing an onboarding program.
Business impact
Ensured stable revenue growth and established long-term partnerships with businesses from the Russian Chamber of Commerce and Industry (RCCI).
Examples
Reached the General Director of a regional manufacturing holding through a series of personalized emails and secured a contract for annual support.
Converted a difficult client, who was initially highly dissatisfied, into a long-term, loyal partner.
